UK. Actisense makes smarter connections to increase sales and expand in global marketplace

Wednesday, October 21, 2009 by Richard Allen
By BYM 
www.bymnews.com


Actisense, the market leading marine electronics brand from Active Research Limited, based in Poole, in the UK has had a busy and exciting year with sales up 27% and opportunities to expand into new regions and markets.

Highlights over the last six months include Actisense producing a bespoke solution for distributing GPS signals on a fleet of over 600 buses in New South Wales, Australia. The transition from water to wheels has been a great success, with over 2,000 units ordered so far, the Actisense team is confident that this is just the start of diversification into other transportation fields.
 
Actisense is also delighted to have moved into Romanian markets and is represented by Navtron SRL. With such a depth of knowledge in the leisure and commercial markets, the Actisense brand is a perfect fit with the products and services Navtron offers in the region.   
 
In addition, Actisense have also introduced a range of new products for 2009, including the NGW-1 NMEA 2000 Gateway. The NGW-1 makes it possible to convert between NMEA 0183 and NMEA 2000 data. Actisense is delighted that 100 units have been sold while the product is still in beta testing and a further 200 units are already on order.
 
The NGW-1 will be demonstrated at the Actisense stand at METS 2009, along with the new NGT-1 NMEA 2000 PC Interface and a range of NMEA 2000 connectors.               
 
Phil Whitehurst, Managing Director, Active Research said, “Achieving the order from one of Australia’s largest transport companies has been fantastic and we anticipate more interest from other transportation businesses.  This has been just one highlight in a busy and exciting time for us. The much anticipated release of the NGW-1 next month means we have a lot to look forward to.”


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